GSG Journal

GSG Financial Adds Auston Bennett to Executive Management Team

Posted by admin on Dec 29, 2016 9:30:05 AM

December 26, 2016 – (New York, NY) GSG Financial, a leading independent finance company, announced the addition of Auston Bennett as VP of Sales, focusing on Business Development. Auston will be responsible for maintaining our major account partnerships and growing our outsourced captive vendor relationships. He will report to the President, Andrew A. Bender and will be operating from Birmingham, Alabama.

“Auston Bennett is an outstanding addition to our team, as he brings a deep blend of both business development and management,” said Bender. “I know he will work tirelessly with our internal and external partners to expand our vendor penetration while continuing the deliver personalized service.”

Auston has been a sales leader in the financial services industry for over 15 years. Prior to joining GSG, Auston spent 11 years working at Altec Capital Services, LLC where he held several positions including Area Sales Manager and Inside Sales Manager. During his time at Capital Bennett focused on developing and executing annual sales plans, training sales representatives on growing their individual territories, generating new leads and increasing sales, while simultaneously strengthening the team. Auston has completed his Series 7, 63, and 65. He graduated with his Bachelor of Science in Finance with a minor in Economics from the University of Alabama.

GSG’s VP of Sales, JP Nicoletta said, "Auston brings a tremendous amount of sales leadership from an industry leading captive finance company. As GSG expands our captive outsourced finance offering we will leverage Auston's experience to continue to drive exceptional support to our customers."

Bennett says “GSG is focused on developing its people and the business, while having fun. I am excited to be part of such a great team. My experience in the captive leasing market should bring a unique perspective to the fastest growing area of the business”.


GSG Financial is an independent equipment lessor and financial solutions provider based in New York City. GSG partners with organizations to facilitate capital acquisitions through personalized service and customized financial products. The company’s core offerings consist of operating leases, capital leases and equipment finance agreements structured to meet the unique needs of each client. GSG’s primary industries include diversified industrial, copy and print, converged technology and energy. GSG leverages relationships to effectively connect vendors, end users and financial institutions with flexible financial packages. The signature single point of contact approach connects clients with the same experienced account executive from the beginning of the credit process to the time the equipment lease or loan is finalized.

For more information on GSG Financial, visit or call 212-602-1183.

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